ORMS Direct

Shopify Website Design for ORMS Direct

About the Brand

Orms Direct is a premier South African retailer specializing in professional photography, videography, and digital imaging gear. With a deep passion for visual storytelling, Orms offers top-tier cameras, lenses, printing services, and expert advice, serving both enthusiasts and professionals through its trusted online store and physical locations.

Project Overview

We built a fast, modern Shopify store for Orms Direct, focusing on user experience and advanced product filtering. Designed for both professional and amateur creators, the site enables easy exploration of cameras, gear, and print services. The result is a visually compelling, scalable, and performance-driven platform tailored to South Africa’s top imaging brand.

Key Highlights

• Custom Shopify theme tailored for high-end electronics
• >Mobile-first responsive design
• Advanced product filtering for cameras, lenses & accessories
• Seamless navigation across large product catalogs
• High-performance loading speeds
• Visual hierarchy to highlight premium gear
• Flexible backend for easy inventory updates
• Banner sections for deals, education & inspiration
• Conversion-optimized product and category pages
• SEO-structured for improved visibility

Project Gallery

Explore clean, high-converting layouts crafted for effortless gear discovery and professional browsing.